Video Offers the Strongest Lead Conversion

Get tips and tech suggestions to get started creating professional videos to generate leads and showcase what your company has to offer with the Video Recording Best Practices Tip Sheet.

The 7 elements of making great videos: 

  • Equipment: Use What You’ve Got
  • Camera Orientation: Landscape Only!
  • Location/Background: Quiet and Simple
  • Sound: Clear and Concise
  • Editing: You’ll Clean It Up Later
  • Signing On & Off: Say Your Name
  • Tone: Keep It Simple & Show Personality